Organizing2020: Full Schedule

12:00pm EDT

Adaptation: Change is the Only Constant

Lessons from international digital strategy work will be taught in the context of the need to adapt to a rapidly changing world. From shifting field strategy and resources to digital, to re-assessing what works as the world radically changes, we will discuss methods and practices that digital organizers are utilizing to meet the rising challenges of adaptation.

Speakers

Ned Howey

Ned Howey is the co-founder and CEO of Tectonica Digital Campaign Solutions, a multi awarded agency recently recognized with the Reed Award for Best International Firm. As a partner of the company, he has lead digital strategy for hundreds of projects for progressive NGOs, political... Read More →

Jeroen Aerts

FNV

Jeroen Aerts is the digital strategist for the higher minimum wage campaign (Voor 14) at the biggest Dutch Union (FNV). He started out as an organizer, but after 1.5 years he felt he was needed more in introducing a digital mindset in the organizing department of more than 50 'offline... Read More →

Lynn Harfoush

Digital Strategy Manager, National Bloc

Lynn Harfoush, Digital Strategy Manager at the Lebanese National Bloc, serving as the key coordinator between Political, Field, Elections and Communication divisions for the purpose of reflecting their strategies digitally and ensuring the implementation for the best outreach and... Read More →

Friday April 17, 2020 12:00pm - 12:45pm EDT
TBA

Digital Organizing, All

1:00pm EDT

Next Generation Public Engagement Platforms

With large-scale gatherings being put on-hold, it's proving time for digital engagement tech. We'll share a selection of proven engagement tools with rich, empowering features that go beyond videochats and comments.

Speakers

Matt Stempeck

Curator, Civic Tech Field Guide

Matt's Senior Researcher at Civic Hall, where he builds and curates the Civic Tech Field Guide. Matt has been researching and building civic technology since 2005. He has creatively contributed to electoral and social campaigns, national and city governments, and academia and journalism.In... Read More →

Organizing 2.0 CTFG pdf

Friday April 17, 2020 1:00pm - 1:45pm EDT
TBA

Digital Organizing, All

1:00pm EDT

Turning Online Events Into Organizing Opportunities

COVID-19 means that every event is suddenly an online event. Make sure your online events turn attendees into activists! We will discuss tactics you can deploy during your online events to fold folks into your organizing on-ramps. You'll learn how to grow your organizing capacities — and build power for the long haul — through chat functions, volunteer preparation, and follow-up strategies to keep your people engaged.

Speakers

Katie LeBlanc

Digital Engagment Manager, Ohio Voice

Katie LeBlanc is the Digital Engagement Manager at Ohio Voice and digital consultant with the Samara Collective. She supports progressive, BIPOC organizations and community leaders to build up and out their digital footprint to organize online and in person, fighting for progressive... Read More →

Using Online events for organizing opportunities pdf

Friday April 17, 2020 1:00pm - 1:45pm EDT
TBA

Digital Organizing, All

2:00pm EDT

How to Present Yourself when Training from Home

Your presentation looks great. Now, it's all about presenting YOU!

Set up your tech with things from around the house — Dwayne Gladden, from The Real News Network
Then, let's get YOU set up to present YOURSELF as the authority and leader that you are. — Vicki Roush and Arshad Hasan from Convey Communications

Speakers

Vicki Roush

Principal, Convey Communications

Vicki brings a lifetime of musical theatre discipline, and the better part of a lifetime in radio, TV, music performance, and special events moderating and commentary to the training table.Under the guidance of one of the nation's top trainers, the late Joel Silberman, Roush combines... Read More →

Dwayne Gladden

Dwayne Gladden, Producer Real News Network

Arshad Hasan

Principal, Convey Communications

Arshad has served in executive leadership positions in national progressive nonprofit and political organizations for over a decade, and continues to serve on Boards of Directors for some of the leading progressive change organizations in the US. His career has put him on stage, in... Read More →

How to Present YOURSELF from Home pdf

Dwayne's Improve Your 'On Camera, From Home' Presence pdf

Friday April 17, 2020 2:00pm - 2:45pm EDT
TBA

Digital Organizing, All

2:00pm EDT

Writing Emails that Tell a Story

So you've got a petition or a dope fundraising tactic, now what? In this session, we'll explore storytelling, narrative and writing techniques designed to amp up urgency and drive engagement for your email program. If the thought of drafting email copy makes your palms sweat, then you need this session.

Speakers

Tihi Hayslett

Tihi Hayslett is a queer activist and author. As a senior campaigner at Demand Progress, Tihi leads campaigns against the overreach of government surveillance and human rights. His debut book, Dark Corners, was named Best Indie Book of 2019 by Kirkus Reviews. Tihi uses he/him pro... Read More →

Friday April 17, 2020 2:00pm - 2:45pm EDT
TBA

Digital Organizing, All

3:00pm EDT

Email Going to Spam? Learn Deliverability from the Experts

Attendees will learn how to ensure emails get to their activists every time. We'll cover how email providers determine what’s spam and what isn’t, and how you can adjust your email program to ensure deliverability. Attendees will also have a chance to practice these techniques and to question one of the foremost experts in the email deliverability field.

Organizations and campaigns of all sizes will gain value from this training. Digital campaigners with a working knowledge of deliverability are welcome, from absolute beginners to more seasoned veterans.

Speakers

Amy Chin-Lai

Solutions Engineer, Action Network

Amy Chin-Lai (she/her) is passionate about mobilizing progressive activism through great technology. As the Solutions Engineer at Action Network and Action Builder, Amy is one of the backend engineers and specializes in integrations, building advanced features, and email deliverability... Read More →

[TRAINING] Deliverability Training Organizing 2.0. 2020 Powerpoint pdf

Friday April 17, 2020 3:00pm - 3:45pm EDT
TBA

Digital Organizing, All

4:00pm EDT

Gliding Through Textbanks: Free Apps to Decentralize Your Textbank

Can't afford a textbank setup like Hustle? Bootstrap it with Google Sheets and GlideApps.com! Attendees will leave understanding how to implement Glideapps.com and Google Sheets to create decentralized text banks for their volunteers. These textbanks comply with communications laws, rely on trusting your volunteers, and cost zero dollars to implement.

Find slides here; https://bit.ly/34OJR7x

Speakers

Tristan Guyette

National Field Manager, Beyond the Bomb

Tristan is the National Field Manager of Beyond The Bomb, where they lead volunteers across the country to mobilize and advocate for sane nuclear policy through No First Use. In 2019 Tristan launched Beyond the Bomb’s fellowship program, with the intention of bringing younger, more... Read More →

Gliding Through Textbanks pdf

Volunteer Guide Glide Through a TextBank pdf

Friday April 17, 2020 4:00pm - 4:45pm EDT
TBA

Digital Organizing, All

4:00pm EDT

So You Need a (Better) Website

Where do you begin identifying a vendor, determining your needs, and choosing the right website platform? We'll walk you through the process of hiring a vendor at various price points, what a discovery process is, what User Experience Design is, and more.

Speakers

Laura Packard

Founder, Health Care Voices

Laura Packard is a digital/new media and communications strategist, progressive political consultant, health care advocate, writer, and small business owner, currently based in Denver. She has worked on Democratic campaigns from city council to U.S. Senate and with unions and small... Read More →

Friday April 17, 2020 4:00pm - 4:45pm EDT
TBA

Digital Organizing, All

1:00pm EDT

Visual Communication for Engagement and Mobilization

The session will help attendees learn how they can create, refine, and distribute key messages, boost engagement, and power mobilization using design best practices and freely available online tools.

Speakers

Mariana Spada

CCO - Creative Director, Tectonica Digital Campaign Solutions

Mariana is the co-founder and Chief Creative Officer for Tectonica Digital Campaign Solutions, a multi awarded agency recently recognized with the Reed Award for Best International Firm. As a partner of the company, she has lead more than 350 projects for a wide variety of clients... Read More →

Organizing 2.0 Visual Communication for Engagement and Mobilization pdf

Saturday April 18, 2020 1:00pm - 1:45pm EDT
TBA

Digital Organizing, All

2:00pm EDT

Vamos! 我们走吧! Let’s Go! Multi-Lingual Organizing in the Digital Space

Do you work with communities whose first language is not English? You must communicate with your audience directly to build effective campaigns. In many cases, this means going beyond translation to convey the meaning of you message. Learn more about what has — and has not — worked for digital organizers in a range of language communities. Hear the common challenges digital organizers encounter, what platforms their communities are using online, and the benefits of communication with your audience in their home language.

Speakers

Khamarin Nhann

Born to refugee parents in the Bronx, Khamarin was recruited into CAAAV’s Youth Leadership Project (YLP) and participated with the program in 2005. After becoming a youth organizer, he led YLP’s Health Justice Campaign for quality healthcare for Southeast Asian refugees against... Read More →

Christiaan Perez

Manager of Advocacy and Digital Strategy, LatinoJustice PRLDEF

Christiaan works in the intersection of advocacy and technology to help amplify and engage with LatinoJustice’s community partners. He is involved in a broad range of campaigns touching upon all LatinoJustice’s areas of focus. Christiaan works in strategic communications by working... Read More →

Ricardo Aca

Ricardo Aca was born in Puebla, Mexico. In 2005, at the age of 14, he crossed the border in Arizona with his younger sister to join their mother in Brooklyn. In 2015 a video he released in response to Donald Trump’s remarks about undocumented Mexican immigrants went viral. In the... Read More →

Carlyn Cowen

Chinese-American Planning Council (CPC)

Carlyn Cowen (they/she/siya) is an advocate, activist, and Filipinx-American dedicated to building social, racial, and economic justice through radical systemic change. Carlyn serves as the Chief Policy and Public Affairs Officer of the Chinese-American Planning Council (CPC), the... Read More →

Chuck Park

Civic Participation Manager, MinKwon Center

Chuck Park is the Civic Participation Manager at the MinKwon Center for Community Action, overseeing the organization’s efforts to increase the political participation of Asian Pacific American immigrants across New York City. Prior to MinKwon, Chuck worked as a U.S. diplomat, serving... Read More →

Saturday April 18, 2020 2:00pm - 2:45pm EDT
TBA

Digital Organizing, All

3:00pm EDT

Building an Email List from Zero

Techniques for building an email list from scratch for new organizing campaigns. This session will include tactics for organizers with and without a budget.

Speakers

Jo Miles

Jo Miles Digital

Jo Miles is a freelance digital strategist with over a decade of helping organizations raise money and win campaigns online.

Saturday April 18, 2020 3:00pm - 3:45pm EDT
TBA

Digital Organizing, All

3:00pm EDT

Digital Support Teams/Groups for Our Movement

Movement work is especially challenging as we deal with being overworked, feeling unprepared or unsupported, imposter syndrome, lack of resources, crises, transitions, burn out, trauma, grief, loss, isolation, and so much more! As our work moves towards digitals spaces, movement leaders need just as much support, if not more, from our peers and comrades. Come learn how to start your own digital support group/team to tackle challenges, build community, and make our movements sustainable by first and foremost making sure our people are sustained!

Speakers

Hope Ghazala, LMSW

Network Director, Power Shift Network

Hope Ghazala (Pronoun: name only) is a queer, Muslim, Egypt-o-Rican, who is continuously devoted to gender, ethnic and racial equity. As a Licensed Social Worker and community capacity builder, Hope is grounded in fostering leadership development, particularly for young people of... Read More →

Saturday April 18, 2020 3:00pm - 3:45pm EDT
TBA

Digital Organizing, All

3:00pm EDT

Start MOBILE-izing Your Base: Getting Started with SMS for Campaigns

1. Be able to make the case for why your organization or campaign should start a mobile program or further develop and integrate an existing one.

2. How your organization can best integrate mobile (SMS) tools into existing electoral, advocacy, fundraising, education, and cultivation programs.

3. Learn the differences and best use cases for peer-to-peer vs. broadcast mobile (SMS) platforms.

4. Determine which mobile (SMS) type and platform is best based on your organization or campaign’s needs, resources, goals, and audiences.

Speakers

Sandi Fox

Founder, Smart As A Fox LLC

Sandi Fox is the founder of Smart As A Fox LLC, a progressive digital strategy firm. She has more than 14 years of digital strategy experience across multiple sectors, including government, political, non-profit, and private sectors. She has developed and managed innovative and effective... Read More →

SAAF MobileOfferings 2020ElectionOnePager pdf

Smart As A Fox Mobile Messaging 20191018 pdf

One Time Campaigns png

Saturday April 18, 2020 3:00pm - 3:45pm EDT
TBA

Digital Organizing, All

5:00pm EDT

How to Organize an Impactful Virtual Summit or Conference

In this training, we’ll go through the key steps to generate attendees, speakers, and partners for your virtual event. Discover how to use this strategy to increase the impact of your mission and powerfully land your message. We’ll discuss how to choose which type of online event to run, how to build your list, and how to create meaningful relationships with influencers and experts in your field. Daniel, Michelle, and Jay each have decades of experience producing and marketing hundreds of online and in-person events for grassroots organizations.

Speakers

Michelle Garrison

Virtual Event Strategist & Creative Director, We & Goliath

Michelle is serial entrepreneur, digital strategist, and creative director, who’s started companies and campaigns on the edge of sustanability and community-building trends for the last 20 years. As a consultant, she’s helped companies reach triple-digit growth. her projects... Read More →

Daniel Moss

Lead Virtual Event Strategist, We & Goliath

Daniel Moss is a senior event strategist with over 20 years of experience leading and training agency and nonprofit teams. He’s designed digital campaigns for large online and in-person events supported by lead nurturing automation, omnichannel retargeting, and conversion rate optimization... Read More →

Jay Ponti

Be The Revolution

From Occupy to Standing Rock, Jay Ponti has been a prominent grassroots political organizer. He was the co-creator of #BankExit, the campaign which ignited billions in fossil fuel divestments.He masterminded direct actions with Jane Fonda, Susan Sarandon, and other luminaries, which... Read More →

Saturday April 18, 2020 5:00pm - 5:45pm EDT
TBA

Digital Organizing, All